I have made purposeful moves throughout my career from Digital Design and Digital Marketing, to Product Management and UX Design in order to gain a unique understanding of how design, technology and business work together.
I am passionate about telling great stories through design, as I feel that this is something that the most engaging products have, but I also know that great design is achieved through collaboration and learning from others to solve problems. I love prototyping, testing out new ideas, and I approach my work with empathy and a strong focus on the user's problem in order to avoid blind spots.
As a designer, I see myself as someone who can offer a unique perspective within a team, taking into consideration the thoughts of stakeholders as well as users to ensure that our designs are not just aesthetically pleasing, but are also good for business.
Management of the product development process using Agile methologies. Communicating with developers and stakeholders to ensure that design requirements are understood. Management of feature prioritisation and collaborating with developers to refine designs before build.